EXPANDING THE MONETIZED SOCIAL ACCOUNTING AS THE MODEL FOR MEASURING THE SOCIAL VALUE THAT THEY GENERATE TO STAKEHOLDERS
AN group (https://www.grupoan.com/el-grupo-an-reconocido-como-cooperativa-del-anio), is one of the largest Agri-food cooperatives in Spain, with a turnover of 1,293 million euros. It is precisely awarded as Cooperative of the Year 2023. The news here is that AN group has applied the monetization of social value or (monetized) Social Accounting model (www.geaccounting.org) within the framework of the AgriCoopValue Project. With this model they have applied the process to calculate the social value that they contribute to society. And, the society, in this model, is understood as the total stakeholders. AN has a purpose, that is, the creation of value for those stakeholders. However, the application of the monetization of social value is only a first step, which continues, including the findings on the strategy and management processes, in order to achieve a significant increase in the value transferred in the coming years. Then, it is the first step towards social value creation, but not last!